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"I don't think that innovation is magic.
I think you have to work really hard at innovation and unique processes."
So says Sarah Roots, executive VP at Warner Bros., of the company's upcoming Harry Potter theme park in Tokyo.
The park, set to open in 2023, will feature not just replicas of the film's creatures, but also real-life ones, per the Hollywood Reporter.
The idea is to give visitors a closer look at how the characters were created, with props and sets borrowed from other movies and TV shows.
"The idea is to give people an inside look at how the characters were created," says Julie Molloy, managing director of the National Gallery in London, where the theme park is located.
It's not the first time Warner Bros.
has tried to give visitors a closer look at the series' characters.
The Warner Bros.
Studio Tour in London, for instance, gave visitors a look at how the characters were created.
"I think you have to work really hard at innovation and unique processes," Roots tells the BBC.
"You need commitment, time, and resources to facilitate your business, to be able to innovate."
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